Mic Check…
Perspectives on programming, fundraising, and on-air strategy
WLRH After NPR: The Audience Transition
The first audience numbers are in, and they reveal a station in transition.
The Bleak Future at WLRH
How one station’s break from NPR set off a chain reaction, and why the real issue isn’t money.
Sprinkling the Pixie Dust…
Great radio starts with the fundamentals, then gets better when you add a touch of yourself.
What Christmas taught me about programming
From mispronouncing a carol to overlooking a beloved tradition, I learned that preparation, respect, and responsiveness are key.
Introduction
Radio remains the backbone of audio. With the right mix of fundamentals and creativity, your content can connect more deeply with listeners.